WSN Insight provides organizations with the ability to leverage content from leading social network sites and online communities. Linked-In, Twitter, Facebook, Blogger and other social networking sites store knowledge that should be harvested by every organization.
A major consumer electronics manufacturer was able to uncover critical information to help its product designers and managers make improvements to products by harvesting peer to peer consumer experiences with its products in online communities. They also began to respond to their customer base by addressing the features and issues that mattered most allowing them to establish and build brand loyalty. Some of their enterprising customers were able to make recommendations which are helping to reduce R&D costs and to deliver features to market faster. WSN Insight enabled their teams to find this content on the Internet and collaborate internally to interpret the information. "We lacked the ability to mine the wealth of information that can be found in online communities… without WSN Insight our successes with recent product releases would not have been possible. We now have a 360° view of the information necessary to validate and shape our product decisions, giving our customers exactly what they want in each product release."
Wall Street Network, Inc. is an independent software vendor (ISV) headquartered in New York, NY. They develop award winning enterprise content management software and provide SharePoint consulting and deployment services.
For more information, visit www.wsn.net or www.wsn.net/pages/solutions/wsn_insight_for_sharepoint.aspx
SOURCE: WSN Insight