Case Study: Moritz BMW: Accelerating Customer Service And Cost Savings

Luxury car dealership, Moritz BMW, Cadillac and MINI Cooper, implemented DocuWare to manage its BMW Service department. Aside from reducing paper use and storage, quick access to information is driving the improvement in customer service and impacting the bottom line.

Moritz BMW, Cadillac and MINI Cooper is a second-generation, family owned luxury car dealership in Texas, who strives to provide its customers with exceptional and consistent service, while maintaining the best value and convenience during the buying process.

To maintain vehicle history, Moritz Service Advisors would print and store each RO in a folder indexed by Vehicle Identification Number (VIN). The information was kept for three years, stored in hand-cranked moving file cabinets both on and off-site. The files were accessed close to 100 times a day and significant time was spent updating, searching and managing the information.

Authorized DocuWare Partner, Precision Products Inc., implemented the DocuWare solution, integrating it with the dealership's management software, Reynolds & Reynolds, and third-party software, Octotools and Brooks RPM, which provided flexibility for both paper and electronic printing needs. Moritz uses Fujitsu 6140 and 5530c scanners to capture paper-based information and stores electronic information directly in DocuWare.

The Benefits

• Instant access to information improves customer service
• Electronic workflow speeds business processes and cash flow
• Savings from reduced printing costs