News | July 16, 2008

Baynote-Powered Vignette Recommendations Named Best New Web 2.0 Technology By Incisive Media

Baynote, Inc. ( www.baynote.com), the leader in recommendations and social search, today announced that Vignette Recommendations has been named Best Web 2.0 Technology by UK-based Incisive Media at its inaugural Web 2.0 Innovation Awards presentation in London. The awards celebrate outstanding achievement and creativity in Web 2.0 and honor products and services that deliver more engaging and personalized online experiences.

Powered by the Baynote Collective Intelligence Platform, Vignette Recommendations, introduced in February 2008, helps organizations deliver more targeted Web experiences to customers and can increase the profitability of the online channel through user-driven content recommendations, product recommendations and social search (See release: www.baynote.com/company/news/news.php?newsID=55).

Baynote's unique ability to dynamically manage virtual communities of like-minded visitors and identify user intent is core to this approach, which enables Vignette Recommendations to help lead browsers and shoppers to the most accurate content, product or information at every page. In addition, Vignette Recommendations is fully integrated with Vignette Content Management, making it the industry's first on-site recommendation engine available within an enterprise-scale content management solution.

"We're very proud of our technology partnership with Vignette, which continues to extend Baynote's unique benefits to a broader universe of e-commerce, media and enterprise customers," said Scott Brave, Baynote CTO. "This accolade demonstrates Baynote's value to our partners and their customers, and further validates the role of intent-driven recommendations in improving online revenues."

About Baynote
Launched in 2006, Baynote delivers on-demand recommendation technology and social search for websites. By automatically displaying the best content and products, the Baynote Collective Intelligence Platform (CIP) increases online revenue, leads and impressions. Baynote delivers millions of recommendations each day for more than 100 eCommerce, media and enterprise customers, including Motorola, NASA, The Knot and US Appliance. For more information, please visit www.baynote.com.

SOURCE: Marketwire