Guest Column: SaaS'ing Back At The Conventional Wisdom Of IT

By Matthew Gonnering, CEO, Widen Enterprises

Software-as-a-service (SaaS) demand continues to rise thanks to the pairing of great technology providers and decision makers trusting in the SaaS model to help solve their business challenges. I speak with prospective customers every minute of the day and the shift in demand over the last three years has been enlightening. Isolating the request for proposals (RFP) alone can give you insight into how buyers have changed.