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Creating Winning Strategies For Information Advantage

April 23, 2010

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Introducing The Council For Information Advantage: Creating Winning Strategies For Information Advantage

The rapidly shifting dynamics of competition coupled with the unprecedented, exponential proliferation of data have made it extraordinarily challenging for business leaders to make informed decisions about how their companies can best compete and grow. This lack of information insight is especially perilous now, when volatile conditions leave little room for error. Change is essential as the strategies set in motion today will determine which organizations lead their markets tomorrow.

While most information technology leaders recognize the need to better leverage information for business advantage, many still struggle to translate this aspiration into concrete strategies and action plans. This is why EMC is working with some of the top information technology leaders in the world to identify winning strategies for information advantage: strategies for leveraging information to compete more effi ciently, increase customer loyalty, grow market share, and identify new sources of business value.

EMC has convened the Council for Information Advantage, an advisory group made up of global information leaders from "information-advantaged" enterprises—organizations from a variety of industries that are successfully using information to revolutionize how they compete and do business. We are conducting in-depth interviews with the members of this Council and publishing their ideas in a series of reports that provide candid lessons learned, proven best practices, and expert guidance on how to transform information into business value.

This report, which is the first to be published from the Council for Information Advantage, provides top-level guidance on how organizations can begin enacting the organizational, technological, and cultural changes needed to evolve into an information-advantaged enterprise. Future reports will explore each of the critical focus areas required for information advantage success in depth.

Click Here To Download:
Introducing The Council For Information Advantage: Creating Winning Strategies For Information Advantage

EMC Corporation

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